15.02.2013

Green Mobility Guide for the Performing Arts: Julie's Bicycle & On the Move research dossier in 5 languages!

Commissioned by On The Move to creative industries environmental experts Julie’s Bicycle, the Green Mobility Guide offers practical recommendations for professionals across the performing arts, case studies and resources, including the Julie’s Bicycle “IG tool” for tracking carbon emissions while on tour.

Download The Green Mobility Guide - a guide to environmentally sustainable mobility for performing arts.

We invite you to get inspired by other experiences in the arts world - Drom Cultura, IETM/Australia Council for the Arts,  Imagine 2020 network, festivals such as Noorderzone, Electrosmog and Alkantara and many others - and raise your awareness of the impact of all our choices onto the environment and what can be done to make a difference!

Have you heard about biofuels? Carbon footprint? Embodied energy and carbon? Emissions trading? Green Champions? Not really sure about what it means? Check the Glossary on chapter 8.0!

Keep on being mobile yet take into account our environment too!

Originally publishe in English (early June 2011), the Green Mobility Guide is now available also in Italian, in Germanin French and in Chinese!


Martina Marti, President of On The Move till end 2011, said:

We at On the Move strongly believe in the importance of mobility as a way to grow – not economically but in our capacity as human beings, broadening our horizons, seeing how others do things. But we have to ask ourselves: Is promoting mobility still responsible nowadays with pollution and global warming becoming possibly the biggest threats to humankind in history? How does my mobility today influence our world of tomorrow?

The Green Mobility Guide shows that once again artists also come up with creative solutions to address this issue: many of them have already found new ways to create artistic work while taking a caring stance on the environment. OTM is happy to have teamed up with Julie’s Bicycle to produce this guide as an inspiration but also as a practical tool helping artists and cultural professionals to take responsible decisions while still enjoying all the benefits of mobility.”

You can also find this Mobility Green Guide and other important green resources dedicated to music, orchestras, screens, theatres and visual arts in Julie´s Bicycle´s website:

About the Green Mobility Guide, Alison Tickell, Director of Julies Bicycle said:

Over the last five years sustainability issues have, at last, been recognised as significant and of relevance to the cultural sector. Sustainability touches all aspects of our creative sectors. It stimulates carbon as well as financial savings, communicates a positive brand to audiences and artists, pre-empts regulatory demands and builds resilience into our future business models. This piece of work is an attempt to address the core problem – moving productions contingent on travel and transportation – as sustainably as possible. The performing arts are characterised by creativity, resourcefulness and innovation. This guide hopes to galvanise these qualities and inspire greater ambition so that, together, the arts can play a pivotal role in our future.”